7 ‘Travel Tours & Experience Booking’ Sites Ranked by User Experience Performance
Use the interactive UX benchmark chart below to see the ranked UX performance of 7 leading ‘Travel Tours & Experience Booking’ desktop and mobile websites in the US and Europe. Each of the 7 Travel Tours & Experience Booking desktop and mobile sites has been manually rated across 344 different e-commerce UX elements, all based on Baymard’s 150,000+ hours of UX research.
This is a sub-set of the full benchmark which includes 251 e-commerce sites.
Case Studies
Click the colored dots to view in-depth case studies for each benchmarked site, or scroll down to see all case studies. You can also view the case study examples organized by type of page.
Desktop Web
174 Guidelines
Homepage & Category Navigation
16 Guidelines
Tour Lists & Filtering
28 Guidelines
On-Site Search
11 Guidelines
Tour Details Page
42 Guidelines
"Booking" Checkout Process
63 Guidelines
Site-Wide Features
14 Guidelines
Mobile Web
170 Guidelines
‘Travel Tours & Experience Booking’ Case Studies
Deep dive into the performance and page designs of the 7 case studies.
Related Case Studies
Case studies from other industries you may find interesting.
Browse Benchmarks by Industry or Site Type
Select an option below to see a UX benchmark collection specific to your business, or see all 251 case studies.
Industry
User Experience Research, Delivered Weekly
Join 60,000+ UX professionals and get a new UX article every week.
Explore Other Research Content
300+ free UX articles based on large-scale research.
18,000+ annotated designs for systematic inspiration.
Code samples, demos, and key stats for usability.