10 ‘Flight Booking & Airlines’ Sites Ranked by User Experience Performance
Use the interactive UX benchmark chart below to see the ranked UX performance of 10 leading ‘Flight Booking & Airlines’ sites in the US and Europe. Each of the 10 Flight Booking & Airlines sites have been manually rated across 245 different UX elements, all based on Baymard’s 150,000+ hours of UX research.
This is a sub-set of the full benchmark which includes 280 ecommerce sites.
Case Studies
Click the colored dots to view in-depth case studies for each benchmarked site, or scroll down to see all case studies. You can also view the case study examples organized by type of page.
Overall UX Performance
245 Guidelines
Desktop Web
122 Guidelines
Mobile Web
123 Guidelines
‘Flight Booking & Airlines’ Case Studies
Deep dive into the performance and page designs of the 10 case studies.
Flight Booking & Airlines Research
At Baymard Institute we have a whole research topic devoted to online shopping UX and usability, specifically for online Flight Booking & Airlines sites.
View Research Topic
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