On this page there’s 17 highlights (view in Baymard Premium) outlining what Victoria’s Secret are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 443 homepage examples.)

The screenshot was taken on October 16, 2024 and depicts Victoria’s Secret’s Homepage. In total, we’ve reviewed 56 of Victoria’s Secret’s page designs. To see them all, visit the full Victoria’s Secret UX case study.