On this page there’s 9 highlights (view in Baymard Premium) outlining what ASOS are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 188 cross-sells examples.)

The screenshot was taken on March 6, 2024 and depicts ASOS’ Cross-Sells. In total, we’ve reviewed 88 of ASOS’ page designs. To see them all, visit the full ASOS UX case study.